From the category archives:

Personal Marketing

Jul 28, 2011 Personal Marketing

Mumpreneurs: 7 Benefits of Having Your Own Website

Okay, so you have made your business plan, have enough working capital, and studied all you can to finally start your own home-based business. You think you’re ready and you can’t wait to start the first day. But wait! Do you have a website?

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Jun 30, 2011 Personal Marketing

Successfully Outsourcing Your Marketing Activities

by Timothy Ng

If you have a business of your own, unless it is a large enterprise, the chances are that you probably do not already have your own designated marketing department. In fact, let’s face it… for most business owners, the “Marketing Department” cap is just another one of the many caps that they wear from day [...]

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May 24, 2011 Personal Marketing

Why you should have a professional bio

by Karalyn Brown

Most job seekers will use two documents in their job search; their resume and cover letter. That’s a good start, but how about professional bio as well? They are no longer just for authors, musicians and politicians. Anyone that has an online presence across social media and blogging (which is just about everyone nowadays) can [...]

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May 13, 2011 Personal Marketing

The Simple Powers of A Smile

by Leah Gibbs

If I told you that the key to creating meaningful business relationships is as simple as a smile, would you believe me? Now it’s true, the world has gone digital, a Condado Research reports 83% of customers prefer to contact a business via phone. However from a business perspective, this makes a face-to-face communication a [...]

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May 24, 2010 Networking

The Hills Are Alive With The Sound Of Facebook.

by Kylie Carlson

At last count, Facebook had over 350 million users, and this number is continuing to grow. It overtook MySpace as the Number One social networking website on the planet last year and is just behind Google when it comes to online traffic. Put your hand up if you aren’t using Facebook as part of your marketing [...]

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May 17, 2010 Personal Marketing

The Sun Will Come Out Tomorrow

by Kylie Carlson

Annie was one of my favourite movies when I was a child and I think part of the attraction was the fact that Annie was the eternal optimist. I have been tarred with the same brush.

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Jul 7, 2009 Personal Marketing